Role: Associate Analyst – Ad Ops Reporting
Function: Programmatic, Video and Yield management
Title: Associate Analyst – Meredith India Services Pvt. Ltd.
Support the Revenue Operations team on various inventory management projects and provide day-to-day support on all reporting and analysis tasks in the department.
Create and distribute reporting on key performance indicators on a daily/weekly/monthly basis. Generate excel / BI tool models to monitor and optimize daily performance, monitor inventory that’s reserved and forecast what is available to assist the revenue operations and sales teams with real time insights on our inventory. Extract, transform and blend data from multiple sources to create datasets on which models are built and research is conducted. Analyze media plans and calculate the profit margins based on the COGS per ad product. Assist partners by providing pacing reports daily which help them better optimize delivery and hit their delivery goals on time. Provide business insights on all KPIs. Automate manual excel reports or move them to other business intelligence tools to increase efficiency and add value.
Skills & Experience
Must have Technical Skills – Excellent knowledge of Microsoft Excel; Analytical abilities; Data visualization.
Must have Non-Technical Skill – Strong attention to detail; Good communication skills; Relationship building skills; Team Player; Email etiquette; Excellent presentation skills; Innovative and creative thinking.
Good to have Technical & Non-Technical Skills – Statistical Knowledge; Understanding of SQL; Online Advertising; Digital Media functions; Data Modelling basics.
Bachelors with excellent performance and 2 years of work experience in a similar capacity.
Fresher with a degree in MBA and excellent communication and analytical/excel skills.
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